Locator Internet Data Exchange

Locator IDX



Unlocking The Secrets To Building A Successful Apartment Locating Business

Are you interested in starting an apartment locating business but don’t know where to start? Or maybe you already have a business but are struggling to make it profitable? Don’t worry, we’ve got you covered. Download exclusive guides and checklists with the information you need to build a successful apartment locating business.


Locator IDX is different than any other apartment locating software because it captures leads by displaying apartment listings on your website. Apartment locators play a crucial role in the real estate industry, and there are several advantages for both locators and apartment communities when it comes to publishing apartments on locating websites. This is common in the context of an apartment multi listing service (Apartment MLS), where apartment locating professionals share information about properties for rent.

Locator IDX is an innovative apartment locating software designed to streamline and simplify an apartment search. With a user-friendly interface and powerful search capabilities, it provides real-time, accurate listings, enabling users to effortlessly discover apartments that match their preferences. Whether you’re a renter searching from a locating website or an apartment locating professional searching the back-end, Locator IDX transforms the apartment hunting experience, making it efficient, intuitive, and tailored to your unique needs. It typically works like a search engine for apartments, allowing users to input their preferences such as location, budget, and amenities. The software then provides a list of available apartments that match those criteria.

Apartment MLS

A centralized apartment database that maintains 100+ pieces of information on each property for rent. Updated electronically through our network of data feeds.

Locating Commissions

We use a collaboration approach to collect locating commissions. Apartment locators, property managers, and our staff can access commission rates in the database. Locators can manually enter their negotiated commission in markets outside of Texas where individual commission agreements are signed.

Locator Website Network

Properties offering a commission receive free marketing on our Locator Network. Thousands of apartment locators use our IDX feed to display locator friendly properties on their websites. Locators spend their marketing dollars to promote your property to qualified renters.

Property Data Integration

The IDX feed integrates with our Apartment MLS to pull property data, including details such as property descriptions, images, pricing, and more. Locators who want to display MLS listings on their website set up an IDX feed. The integrated data is then displayed on the locator’s website.

Website Integration

The Locator IDX includes an integrated website for every apartment locator to promote locator friendly properties. Visitors to the website can search locator friendly properties using various criteria, such as location, price range, number of bedrooms, etc. 

Responsive Search Interface

The website provides a user-friendly and responsive search interface that allows visitors to interact with and customize their property searches. It includes map-based searches, advanced filters, and other tools to refine the results. The locator can add or remove properties from the search from the back-end.

Lead Capture

The IDX includes lead capture features. When a visitor finds a property on the locators website, they fill out a lead capture form with contact information, rental history, criminal background and other relevant criteria. Only after it’s captured, they can save multiple properties to their favorites which can be seen by the locator on the back-end.

Property Detail Pages

Property detail pages are generated dynamically from the IDX feed, pulling the most recent data each time the property is viewed. Every search, every list, and every saved property is updated in real time each time it’s viewed by the locator or the lead.

Custom Look & Feel

Locators upload their own logo, headshot, IABS, and social media pages to customize the look and feel of the displayed listings and website design. The domain is yours, the logo is yours, our brand is never shown.

Mobile Compatibility

Mobile compatibility is essential. Users can search for properties and view listings on various devices, including smartphones and tablets. Locators can share a list via text or email. Clients can respond to the list via text or email.

A Brand You Can Trust


Jodi is one of the most innovative and creative minds in the locating industry. She works hard so my business works effectively and efficiently. Her attention to detail is impressive. She takes the time to explain the best ways to reduce my work load but increase revenue. She is trustworthy, committed and does exactly what she says she is going to do. My website is an online lead funnel that generates leads consistently.
Sarah Graff @ Apartment Mart Minneapolis
I feel very empowered by the CRM we created. I am hopeful and excited about 2023! The automation helped me streamline my tasks & provide my clients with an interactive experience. Your advice & skill helped me close more deals each month & become the apartment locator I always knew I was but I just didn't have the systems to make it happen. Never lose your passion to help others and your amazing work ethic and expertise is truly a gift to the locating industry.
Shae Hatter @ Dallas Apartment Finders
To say that Rental Advisors and Jodi Southwick are the "wind beneath my wings" sounds corny, but it's true. I do extremely well finding people rentals in Houston area but I am not an internet guru or social media expert. Jodi is both of those things, and so much more. I can easily attribute 1/3 of my annual revenue back to Jodi's efforts. She is the secret ingredient in my business recipe!
Ty Counts @ Apartment World



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